How-to: Get Public Domain Images Free

Image credit:Little Photographer by Jiri HodanYou just can’t run a blog or website these days without pictures. We live in a world dominated by visual media. So much of it is copyright protected and commercially expensive. But some of it is not.

Public Domain refers to material that is ‘publicly available’ and not restricted by copyrights. There are many stock photography websites from which you can license photographs, some of them at quite reasonable rates. There are also sites that provide royalty-free stock images under public domain or Creative Commons licenses. The best of them do exactly the same as the commercial sites, including browsing or searching by categories and tags.

Here’s a run-down of some of the free stock images resources we use. Continue reading

How-to: Decide Posting Frequency on your Website

Traffic Jam by Wink... Wendell on FlickrThe Truth about Web Traffic?
“The more you post, the more traffic you’ll get…”

It seems obvious, doesn’t it; if you want more traffic to your web site, just write more content.

It ain’t necessarily so. If you’re marketing your site with keywords and doing SEO – and doing it right – then yes, the more you post, the more traffic you should get. If you’re largely posting to social media and rely on your followers to share your posts, then posting every day might in fact give them chronic fatigue. How lively is your circle of followers? Continue reading

How-to: Understand On-Page SEO

Spiders Web by Steve GibsonOn Page SEO (Search Engine Optimisation) is all about getting good rankings for web pages in the search engine results. It should be about structuring content so that the search engines understand its relevancy.

However like anything related to the black-art and voodoo fakery surrounding SEO, a lot of Internet Marketers (shysters) try to use it to game the search engines in search advertising revenue. Good on page SEO is not about manipulating the search engines; indeed, developments by them in recent months have been designed to stop it.

If you are serious about getting the search engines to find, index and rank your site you will need to consider on page SEO from the outset. Continue reading